QBE Insurance tvc's

11 January, 2013

Two epic new tvc's created for QBE insurance air today. Our treatment involved creating a continuous fluid and free moving camera, which navigates through epic, expansive three dimensional scenes "frozen" at the point of action.

This project provided our first experience with using 3d camera mapping in Cinema 4D and projection man. Each scene was built from a mix of stock and commissioned photography which was camera projected onto 3d geometry, creating vast three dimensional spaces frozen in time for the camera to navigate.